East of Collins

SERVICES

Brand Strategy | Art Direction | Brand Identity | Branding Touchpoints

East of Collins is a luxury lifestyle, concierge, real estate, and expediting brand serving Miami’s 
most exclusive coastal communities. It offers personalized access to curated services, simplifying 
life with refinement, local expertise, and a deep sense of community.

LIFESTYLE with A COASTAL POINT of VIEW THAT
REDEFINES COMMUNITY through CONCIERGE
SERVICE, ELEGANCE and MODERN EASE in MIAMI

East of Collins is a luxury lifestyle management, real estate, and expediting brand serving Miami’s 
most prestigious coastal communities. We led the full brand transformation, creating a strategy 
and visual identity that reflect quiet sophistication and everyday ease. The palette blends cool 
greys, marshmallow whites, and crimson accents, while typography brings clarity and modern 
refinement.

Beyond concierge and real estate services, East of Collins also specializes in permit and license 
expediting—whether launching a business, planning a renovation, or hosting an event, they prepare 
everything so clients can focus on what matters most.

From digital presence to printed materials, the brand expresses trust, refinement, and warmth. It’s 
more than service—it’s lifestyle, simplified.